Privacy Policy

Last Updated: 09/11/25

1. Introduction

Welcome to Purple BodyBalance (“we,” “our,” or “us”).
Your privacy is very important to us. This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website [insert website URL], use our booking system, or fill out any of our online forms.

By using our website or providing your personal data, you agree to this Privacy Policy. If you do not agree, please discontinue use of our site and services.

2. Information We Collect

We collect personal and non-personal information to help us deliver and improve our services.

a. Information You Provide Directly

When you interact with us, you may voluntarily provide:

• Your full name

• Email address

• Phone number

• Booking details (e.g., appointment date, service type, preferences)

• Health or wellness information (if you choose to share it for session preparation)

• Any other details you include in forms or communications
  
  

This information is usually collected through:

• Calendly (for booking appointments)

• Google Forms (for intake, feedback, or registration forms)

• Email or contact forms on our website
  
  

b. Information Collected Automatically

When you visit our website, we may automatically collect certain non-personal data through Google Analytics, such as:

• Browser type and version

• Device type (mobile, desktop, tablet)

• IP address (anonymised where possible)

• Pages visited, time spent, and navigation paths

• General geographic location (city or region only)
  
  

This helps us understand how visitors use our site so we can improve performance and user experience.

3. How We Use Your Information

We use the information we collect to:

• Schedule and manage your appointments

• Respond to inquiries and provide support

• Customise and improve our services and website

• Send you updates or wellness information (if you’ve opted in)

• Maintain records for business and legal compliance
  
  

We do not sell or rent your personal information to anyone.

4. How We Use Third-Party Services

a. Google Analytics

We use Google Analytics to understand how visitors use our site.
 

Google Analytics uses cookies to collect anonymized usage data. You can learn more about how Google uses this data at:
🔗 https://policies.google.com/technologies/partner-sites

You can opt out of Google Analytics tracking here:
🔗 https://tools.google.com/dlpage/gaoptout

b. Calendly

We use Calendly to manage bookings. When you book an appointment, Calendly collects the information you provide (such as name, email, and time preferences) so that we can confirm your session.
 

Calendly’s privacy policy:
🔗 https://calendly.com/privacy

c. Google Forms

We use Google Forms to collect information for bookings, feedback, and event registration. Information submitted via Google Forms is stored securely within Google’s systems.
 

Google’s privacy policy:
🔗 https://policies.google.com/privacy

5. Cookies and Tracking

Our website uses cookies to:

• Enable essential site functions

• Understand user behavior via analytics

• Improve website performance
  
  

You can control or disable cookies through your browser settings, though some features may not function properly without them.

6. Data Storage and Security

We use secure, industry-standard tools (such as Google Workspace and Calendly) to store data.
We take reasonable precautions to protect your personal information from loss, misuse, unauthorized access, disclosure, alteration, or destruction.
While we strive to protect your data, no system can guarantee 100% security.

7. Data Sharing

We only share your data with:

• Service providers (like Google and Calendly) who process data on our behalf

• Legal authorities, if required by law
  
  

All third-party partners are bound by their own privacy obligations and use your data solely to provide their services to Purple BodyBalance.

8. Your Rights

Depending on your location, you may have rights to:

• Access the personal information we hold about you

• Request corrections or deletion of your data

• Withdraw consent for communications or data use

• File a complaint with a local data protection authority
  
  

To exercise any of these rights, please contact us at rach@purplebodybalance.co.uk

9. Data Retention

We retain personal information only for as long as necessary to:

• Provide our services

• Comply with legal or tax obligations

• Maintain business records
  
  

After this period, data will be securely deleted or anonymized.

10. Children’s Privacy

Our website and services are not intended for children under 16. We do not knowingly collect personal information from minors. If you believe a child has provided us with personal data, please contact us so we can remove it promptly.

11. Updates to This Policy

We may update this Privacy Policy periodically.
Any changes will be posted on this page with a revised “Last Updated” date.
We encourage you to review it regularly to stay informed.

12. Contact Us

If you have any questions about this Privacy Policy or how your information is handled, please contact:
📧 rach@purplebodybalance.co.uk
📍 22 Warnes Lane, Burley, Ringwood, BH24 4EL